Quote on Tourism Media

"The phenomenon of people travelling to locations or sites because of their association with a movie or TV series" (Kim & Reihnders, 2018)

Source: Kim, S., & Reijnders, S. (2018). Film Tourism in Asia Evolution. Transformation, and Trajectory (1st ed. 2018.). https://doi.org/10.1007/978-981-10-5909-4


Example: Crazy Rich Asians movie. Parts of it were filmed in Singapore which will motivate travellers who watch the movie to come to Singapore.

 Link to video